Technology is changing sales
Gone are the days when sales processes were loose and tailor-made for each customer in most industries. This approach means reduced efficiency, increased turnaround time and increased risk. A well-designed process that guides the customer accordingly translates into better sales results and a better shopping experience.
Modern online sales management offers a number of solutions that not only allow you to map the next steps, but also to automate the process and better assess its effectiveness. Modern CRM systems, greater possibilities of integration of sales systems and the development of analytical tools help in this. The latter provide dashboards that indicate potential areas for optimization and track the effectiveness of activities.